Internet Marketing Strategy Advice

I’m happy to announce that with every purchase of the 26-week Internet Marketing Plan in the near future I’m going to include a 45-minute telephone consultancy session.

This offer is limited simply because I only have so much time in the day!

Congratulations to Nigel Eccles from Hubdub who’s the winner of the free copy of the 26 Week Internet Marketing Plan! A fellow Edinburgh resident too!

Nigel, we’ll be contacting you over the next couple of days to arrange for you to get your complimentary copy.

For those of you not fortunate enough to win this time remember that the 26 Week Plan is scheduled to launch on Thursday at 12.00pm GMT.

Many thanks to all who entered.

As promised, here’s the podcast episode which answers Internet marketing questions asked in a previous blog post.

 

 Podcast 4 - Your Internet Marketing Question Answered [28:11m]: Play Now | Play in Popup | Download

As promised the 4 Phases of Internet Marketing site is now live:
http://www.26weekplan.com/live/4phases/

Here’s a summary of what you get:

1) A 61-page PDF report highlighting the 4 critical parts of any Internet marketing campaign

2) An opportunity to have the answer to your Internet marketing question featured in our upcoming podcast

3) A chance to win a copy of our soon-to-be released 4-DVD, 4-Workbook, 7-CD and 1 multimedia disc ‘26-week Internet Marketing Plan’ package

Here’s the link again:
http://www.26weekplan.com/live/4phases/

The next podcast episode will be published on Monday 25th February.

Have you got an Internet-marketing related question that you would like answered in that podcast eposode?

Ideally I’m looking for questions that won’t take too long to answer (so I can cover as many as possible), and questions that will benefit ohter listeners.

Simply ask your question in the comments section below. Members of the 4 Phases of Internet Marketing membership site are guaranteed to have at least one question answered.

Note: Questions need to be submitted by Saturday 23rd February.

After a lot of work I’m pleased to announce that the ‘4Phases of Internet Marketing’ report will be released on Monday 18th February.

It will be published as part of the 4 Phases of Internet Marketing membership site - membership will be free for Purple Internet Marketing readers.

Thanks to last week’s survey I’ve managed to include a lot of the information requested by those who voted.

As part of the 4 Phases site I’m also going to include an opportunity to win a free copy of the soon-to-be released 26 Week Internet Marketing Plan.

It’s a busy time!

In the next few days I’m going to be launching a membership site called ‘The 4 Phases of Internet Marketing’. Membership will be free of charge to regular Purple Internet Marketing readers.

As part of the site I’ll be offering a 50-page PDF report, explaining the 4 Phases of Internet Marketing and giving examples of Internet marketing methods appropriate for each phase.

Thanks to last week’s survey I know that many people want advice on search engine optimization, so I’m going to include 8 key areas to focus on for your website as part of the report.

I also noticed in the survey results that there were many other methods of Internet marketing that you were keen to find out more about - so I’ll try and include as much additional information as possible.

Another benefit of 4 Phases membership will include a chance to win a free copy of the 26 Week Internet Marketing Plan - my soon-to-be-launched 4 DVD, 4 workbook and 5 CD package for marketing managers, business leaders and entrepreneurs.

All-in-all the 4 Phases of Internet Marketing membership site shouldn’t be missed… Watch this space!

If you’d like to receive our free ‘MyPage Marketing’ report simply complete your details below and we’ll email it to you straight away.

According to Jemima Kiss, while web 2.0 can be summarised as interaction, web 3.0 is about recommendation and personalisation. But how will a more personalised web impact marketing your business online?

Web 3.0 Marketing Tools 

Services like Google Gadgets and Facebook Applications are already allowing users to enjoy a highly personalised web experience. There are already nearly 40,000 Google Gadgets and 15,000 Facebook Applications.

What these tools allow people to do is add additional functionality and relevance to their personalised Google home page or Facebook profile.

Whatever your preferences, you’re bound to find at least one widget that improves the quality of your online experience.

MyPage Marketing 

This is where business can take advantage of web 3.0. By offering their own Google Gadget or Facebook Application, businesses can target potential consumers long before any purchase decision has been made. This is what I refer to as MyPage Marketing.

MyPage Marketing occurs when users decide to place a widget on their personalised web page which benefits them – but also exposes them to subtle advertising from the widget developer.

The key to successful MyPage Marketing is to ensure that the user benefits from your widget, has a reason to tell their friends about it, and doesn’t feel that they’re being exposed to a marketing message.

The best time for a business to get started with a MyPage Marketing campaign is as soon as possible. Once you accumulate enough widget users, a snowball effect occurs; because your existing users will tell their friends and you’ll also start to appear higher in the Google Gadget and Facebook Application directory results.

Free MyPage Marketing Report 

If you’d like to see some examples of current widgets and how your business can start your own web 3.0 marketing campaign, click here to download my free MyPage Marketing report.

Next week I’m going to publish a free Internet marketing report on a topic chosen by you. Cast your vote below and I guarantee to write about the most popular topic.

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